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Old 9th October 2007, 16:32   #7 (permalink)
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Eric Stadtmueller
 
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Re: US Retail Rebreather Market

Quote: (Originally Posted by cramerdn) View Original Post
And there is the key. The days of Brick and Morter only stores for small specialized products is gone. But who cares. Just understand that retail is tough and now-a-days retail includes the internet. You would'nt run a buisiness without electricity or a phone, why would you avoid the internet.
Don't mistake me for someone who has a problem with it. I am one of his customers.

I used to own an aviation Fixed Base Operation in the Midwest that was primarily a flight school. We sold pilot supplies and it was a big part of the business. When we went online with the 'store', our margins went down, but our increased volume more than made up for it. I totally understand the way the market is shifting. I lived it and have no problem with it.
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