Quote: (Originally Posted by
svekke_s)
I can understand that he is a busy man, but doesn't he have a secretary or somebody else who can answer or help us out?
As one who is somewhat in the dive magazine business, I can tell you that most specialty publications, like dive magazines, are made by very few people. It's not uncommon that the entire staff consist of only two or three people. On some mag's it is a one man show that pull it all together and it still looks proffecionally made. So I consider it a small miracle that magazines actually find time to respond to e-mails at all.
As for Ron's plans for a web based magazine, I can defintly understand the financial logic behind it. Cost of printing and distribution may in fact be equal to the income from subscribers and news stands sales can generate. Any business needs to earn more than they spend, so cutting away a huge cost like printing and distribution will highten the chance of survival. And in general may increase the circulation of the magazine, now that it's free.
The days where a divemag had the ability to pay a photographer and writer a decent amount of money for their work, seems to be far gone. If somebody knows otherwise, then please point me in the right direction. I would really appriciate to be proven wrong.